Best platforms for small business owners to increase customers

The road to success for small and medium-sized businesses has never been an easy one. However, startups and small businesses have found a way to launch, grow and expand their brand through strategically planned digital marketing campaigns.   With the emergence of various online platforms, small business owners have found a way to reach out to their audience and sell their products or services amidst the several well-known big brands in the market.  It is a well-known fact that almost 50% of the small businesses exit merely within 5 years of their set up.

One thing that the small businesses struggled with was to reach out to the right audience who are interested in their products and services.  But the availability of small business owner email and mailing lists has helped many B2B businesses to connect, contact and generate leads.  Bizinforusa SME email list consists of contact details of B2B prospects of various industries across the globe so you can reach out to the decision-makers through email marketing, social media marketing, direct post, and other suitable campaigns.

So, let’s discuss the best platforms for small business owners to increase customers and grow their brand value.

1. Shopify

Shopify is one of the best e-commerce platforms where more than 7000 small business owners are building their brand online.  It has made it easier for SMEs (Small and Medium Business Enterprises) to not just launch their stores but also reach out to a huge number of prospects.  It offers amazing business opportunities where the businesses can maintain records of sales, inventory, customers, choice, preferences of customers, and more. Since 2014 Shopify has come with ERP and CRM features, optimization abilities, and more than 100 payment options.

2. Wix eCommerce

Wix is a free website builder that provides an e-commerce platform to small business owners for selling B2B and B2C products and various IT / digital products.  It helps in creating customized websites without even having the knowledge of coding.  Wix eCommerce is easy, simple, and offers themes/ templates to create impressive websites for impressing audiences.

3. Squarespace

Squarespace is another website builder for small businesses for opening e-commerce stores with the ability to allow inventory management systems, offer coupons, and handle the SME email list.  Squarespace helps small businesses with unmatched user experience on almost all mobile devices by detecting the device being used. You can expect feature-rich website options.  It also optimizes the emails for an easy read on various devices like smartphones, tablets, etc.

4. WooCommerce

WooCommerce is used by small businesses for creating e-commerce websites on WordPress that allows the management of content, plug-ins, blogs, and about 300 official extensions.  Small business owners can create customized e-commerce storefronts through open-source e-commerce plugins.  It started in 2011 and is accessed worldwide by B2B business owners.

5. BigCommerce

BigCommerce helps set up eCommerce storefronts on various other e-commerce websites, such as eBay, Amazon, etc. with round-the-clock customer support.  It offers relevant tools, amazing visual interfaces, and safety to business owners.  At the same time, this two-year-old popular platform with more than 60,000 brands can take care of the shipping and secured payments.

6. Magento Commerce

Magento Commerce is an open-source platform for setting up e-commerce online website stores.  It lets you avail yourself of the various integrations as well as libraries.  Magento was launched in 2008 and is used by small businesses, retailers as well as merchants where they can send quotes using an SME email list, offer discounts, and an omnichannel approach.  Some of the top-notch brands use Magento for creating their website as the software can be downloaded free.

To become successful in the online storefront business setup, every brand needs to identify who their target audience is and how they can reach out to them. Small business owner email and mailing list provided by Bizinforusa helps small business owners to reach out the prospects who are interested in purchasing the products offered by the SMEs.  With the right contact details, location, age, gender, etc. the small business owners and marketers can plan and execute successful marketing campaigns that can generate high conversions and sales.